who's will?

Mayer began directing for Vans at 14 while still in high school, traveling the world with their professional snowboarders, skaters and surfers.

Now based in both Los Angeles & New York, Mayer has been in post-production on a feature-length documentary. He was the youngest director to be named one of Shots' Rising Stars.

Beyond directing, Mayer consulted at Equinox throughout 2019 and led the creative dev of their at home content studio Variis. He is also the Founding Partner of Better Half, a mobile-first creative studio based in LA & NYC.


Clients: Nike, Google, Equinox, Disney, Vans, Uber, New Balance, AirBnb, Samsung, Gatorade, Converse, PayPal, Fender, Redbull, Freeform, WeTransfer, BMW, Skoda, MillerCoors, Saint Archer, Pandora, Axe, John Elliott, Lycored, Korres, Seea, and KIND.

Agencies: Weiden & Kennedy, 72 & Sunny, Droga5, Leo Burnett, Preacher, VML, FCB Chicago, Fallon, Octagon, Code & Theory, Freeride, B-Reel, and Crispin Porter Bogusky.


Stink Films