WHM

Will Mayer is a New York based creative, founder & strategist. 





Currently:

Vice President leading global creative & brand for Equinox.
Co-Founder of studio Better Half.
Investor & Advisor to start-ups such as Bilt Rewards Paceline.
Director in the Directors Guild of America.





Selected Awards: Forbes 30 Under 30, Forbes Next 1000, Clios, Cannes Lions, Webbys, Clios, YouTube Works, Addys, UKMVA.

Selected Clients:
Airbnb, Amazon, Apple, Axe, Bayer, Bilt, BMW, Bolt Threads, Converse, Disney, Everlane, Equinox, Facebook, Fender, Freeform, Gatorade, Google, Habitas, Hinge, Hims, John Elliott, KIND, Korres, MillerCoors, Netflix, New Balance, Nike, Match Group, Pandora/SiriusXM, PayPal, Playboy, Redbull, Rothys, Saint Archer, Samsung, Skoda, Soul Cycle, Spotify, Uber, Vans, Vogue, WeTransfer, Will Smith, Yeezy.
Recent: ︎

  1. Equinox
  2. Bilt Rewards
  3. Better Half

Special Projects: 

  1. Trash Talk “Tangle”
  2. Sea Pilgrim
  3. Shaun White
  4. BADBADNOTGOOD

Campaigns:

*Available upon request



Sea Pilgrim is a meditative film on Brazilian sailor Tassio Azambuja. While sailing alone this past year, the silence I felt petrified me. It opened up a great amount of insignificance in my own life. As a response to this, I set out to create this film exploring silence in a day and age infiltrated with busyness. We’ve become conditioned that the pursuit of fame and commercial success are the only ways we can be content. My hope is simply to propose an alternative. Living a life dedicated to the surrender of something greater than yourself. Something unknown.






Will Mayer is a New York based creative,
founder & advisor.

Currently:

Vice President leading global creative & brand for Equinox.
Co-Founder of studio Better Half.
Investor & Advisor to start-ups such as Bilt Rewards.
Director in the Directors Guild of America.



Selected Awards:
Forbes 30 Under 30, Forbes Next 1000, Cannes Lions, Webbys, Clios, YouTube Works, Addys, UKMVA.

Selected Clients:
Airbnb, Amazon, Apple, Axe, Bayer, BMW, Bolt Threads, Converse, Disney, Everlane, Equinox, Facebook, Fender, Freeform, Gatorade, Google, Habitas, Hinge, Hims, John Elliott, KIND, Korres, MillerCoors, Netflix, New Balance, Nike, Match Group, Pandora/SiriusXM, PayPal, Playboy, Redbull, Rothys, Saint Archer, Samsung, Skoda, Soul Cycle, Spotify, Uber, Vans, Vogue, WeTransfer.


Some things.

Recent:

  1. Equinox
  2. Bilt Rewards

Special Projects:

  1. Trash Talk “Tangle”
  2. Sea Pilgrim
  3. Shaun White
  4. BADBADNOTGOOD

Campaigns:

*Available upon request




©2022
willhmayer@gmail.com
© 2022
willhmayer@gmail.com